Miniso opens in Yellowknife

49 Street location is the first in the North


Miniso, a China-based lifestyle store, opened its doors on 49 Street on Saturday.

Meaghan Richens/NNSL photo. Global brand Miniso opened its first location in the North this weekend.

With products ranging from stationery to stuffed animals to tech accessories and household items like frying pans, the store was a hit with Yellowknifers who packed into the retail outlet for the grand opening this weekend.

Meaghan Richens/NNSL photo. Art supplies like coloured pencils and markers are just some of the goods available at Miniso.

The stylish and affordable Miniso brand was co-founded in 2013 by Japanese designer Miyake Junya and Chinese entrepreneur Ye Guofu and in 2016 alone, the company brought in $1.8 billion in sales revenue, Miniso’s website states.

Meaghan Richens/NNSL photo. The back wall of the store is covered top to bottom with shelves of stuffed animals like these.

The majority of the store’s products are manufactured in Japan, South Korea, Singapore, Malaysia and China with stores all over the world.

Meaghan Richens/NNSL photo. About a third of the store is devoted to makeup and beauty products.

While Miniso Canada currently has a number of locations in B.C., Alberta, Ontario, Quebec and Nova Scotia, the new store in Yellowknife is a first in the North.


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